It’s BLACK HISTORY MONTH and this month we are highlighting an amazing black woman in automotive, Olabisi Boyle, Vice President of Product & Mobility for Hyundai Motor America. In this role, she is responsible for guiding the strategic direction of Hyundai’s U.S. vehicle lineup, leading long- and short-range planning, and overseeing market research, business analytics and pricing. She also leads Hyundai’s U.S. mobility strategy, including IT business solutions, connected car technology and future innovations.

Olabisi joined Hyundai from Visa, where she was the Vice President of Connected Commerce. Prior to this position, she was the Vice President of IoT and Connected Car. She has twenty years of automotive industry experience, including various engineering, product strategy, and manufacturing leadership roles at Fiat Chrysler Automobiles and Ford Motor Company.

Olabisi was recently selected as an Automotive News Top 100 Leading Woman in the North American Auto Industry in 2020. She has a B.S. in industrial engineering from Columbia University, a B.S. in physics from Fordham University and a M.A. in mechanical engineering from Columbia University. 

See a preview of Olabisi (Bisi) Boyle